The Portable Jung by Carl G. Jung and Joseph Campbell, ed. Translated by R.F.C. Hull

The Power of Myth by Joseph Campbell, with Bill Moyers

Field, Form and Fate: Patterns in Mind, Nature, and Psyche by Michael Conforti

Personality and Personal Growth, 6th ed. by Robert Frager and James Fadiman

Mythology: Timeless Tales of Gods and Heroes by Edith Hamilton

Awakening the Heroes Within by Carol S. Pearson

Re-Visioning Psychology by James Hillman

The Structure and Dynamics of the Psyche, vol. 8 of The Collected Works of C.G. Jung Edited and translated by G. Adler and R.F.C. Hull

The Hero and The Outlaw by Carol S. Pearson and Margaret Mark

Right Hand, Left Hand: The Origins of Asymmetry in Brains, Bodies, Atoms and Cultures by Chris McManus

The Ten Faces of Innovation by Tom Kelley

The Neurobiology of the Gods by Erik D. Goodwyn

Archetypes and Strange Attractors: The Chaotic World of Symbols by John R. Van Eenwyk

Sacred Contracts by Caroline Myss

Man and his Symbols by C.G. Jung

The Hero With A Thousand Faces by Joseph Campbell

The Culture Code by Clotaire Rapaille

The Brand Gap by Marty Neumeier

Emotional Anatomy by Stanley Keleman

A Whole New Mind by Daniel H. Pink

Goddesses in Everywoman by Jean Shinoda Bolen

Blessed Unrest by Paul Hawken

Women Who Run With the Wolves by Clarissa Pinkola Estés

The Corporate Culture Survival Guide by Edgar H. Schein

Archetypes for Spiritual Direction by Bruce Tallman


  1. “Archetype.” Gale Encyclopedia of Psychology. 2001. 
  2. “Archetypes” Julienne Givot – ArchetypalConsultant
  3. Definition of archetype in the Medical dictionary - by the Free Online Medical Dictionary, Thesaurus and Encyclopedia
  4. Jill Bolte Taylor’s Stroke of Insight | Video on”, (Feb 2008)
  5. Net Promoter - What Is Net Promoter? - A Metric That Links to Growth”

Hero's Journeys

  1. The Oz Series by L. Frank Baum 
  2. Lewis, C.S. The Narnia series by C.S. Lewis
  3. A Wrinkle in Time by Madeleine L'Engle
  4. Star Wars series by George Lucas
  5. Rowling, J.K. Harry Potter series by J.K. Rowling
  6. The Hobbit and The Lord of the Rings by J.R.R. Tolkien
  7. Battlestar Galactica
  8. Henry V by William Shakespeare
  9. The Princess Bride by William Goldman
  10. The Neverending Story by Michael Ende
  11. The Odyssey by Homer
  12. The Whale Rider, directed by Niki Caro, based on the novel of the same name by Witi Ihimaera